Xianyu’s “magic” is not only a business phenomenon but also a practice of the Internet returning to the essence of “people.” When trading becomes the starting point of connection, when products become the carrier of stories, and when users become the protagonists of the ecosystem, the imagination space for non – standard product entrepreneurship is truly opened.

In conclusion, the rise of Chinese-style health-preserving water is the result of the resonance between consumption trends and product innovation. Entrepreneurs need to seize the core demand of “light health preservation + water substitute”, take product power as the foundation, compliance as the bottom line, and differentiation as the barrier to gain a foothold in this high-speed growing market.

The implementation of the alcohol ban is essentially a turning point for the catering industry from being “policy – driven” to being “market – driven”. For entrepreneurs, there are opportunities to re – define brand value in the crisis. Only enterprises that truly root in the people’s livelihood needs and build competitiveness with products and services at the core can survive economic cycles and move forward more steadily and further in the “post – full – service restaurant” era.