In summary, the change in young people’s consumption concept is both a challenge and an opportunity. Entrepreneurs need to take “value creation” as the core, meet rational needs, and provide emotional resonance and long – term growth support for young people to stand firm in the wave of “rational consumption.”

The forty years of the Wenzhou Model is a cyclic history of “release of market vitality – disordered trial and error – policy guidance – transformation and rebirth”. Its core inspiration is that the prosperity of the private economy requires respect for the profit – seeking nature of human beings, and more importantly, institutional tolerance and guidance for the market; for entrepreneurs to succeed, they need to maintain the courage to be the first in the world and also adhere to the original intention of “real economy as the foundation”.

The evolution of fitness from “body management” to “emotional healing” is the result of the changing social needs and industrial innovation. It provides urban residents with a low – cost and easily acceptable emotional outlet and also opens up new growth space for the fitness industry.