Startup Commentary”These days, even Chinese cuisine is available in a “1-yuan revolving buffet”!”
The rotation model provides an “interesting entry point” for Chinese cuisine innovation, but true success requires returning to the “essence of the category” – using model innovation to solve category pain points (such as standardization and scenario expansion) and using experience upgrading to strengthen category value (such as freshness and cultural sense). For entrepreneurs, the key in the “super – overlay era” is not to “follow the formula” but to “find differences”: under the appearance of form innovation, exploring the unmet needs of users can turn “rotating Chinese cuisine” from a “check – in hotspot” into a “long – lasting brand”.