XiaoTong Column

Authentic word-of-mouth marketing doesn’t rely on coercion or false promotion. Instead, it’s about creating value, stimulating emotions, and building trust to get users to spread the word about the brand voluntarily. Here is a summary of the 3 core strategies.

Entrepreneurship is a journey full of unknowns, and travel thinking can help entrepreneurs face challenges with a more open, flexible, and optimistic attitude. Whether it’s maintaining curiosity, testing errors quickly, or building a diverse partner network, these methods can provide entrepreneurs with new perspectives and motivation.

Despite the tough economic climate, young people still choose to strive hard because they see opportunities, believe in their own potential, and are willing to work hard for their dreams