August 23, 2025

2025-08-23

Startup Commentary”Starting from 12 Yuan: High – end Burgers “Descend to Earth” and Sell as Bread”

Blue Frog’s transformation is an active attempt by high – end catering brands in the era of rational consumption. Whether it can succeed depends on whether it can find a balance between “expanding new customers” and “maintaining old customers”, “attracting customers with affordable prices” and “maintaining high – end tone”, and “multi – category operation” and “core advantages”.

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