XiaoTong Column · 2025-07-10

Founder’s Q&A “When Education No Longer Equals High Salaries, Gen Z is Rewriting the Employment Rules”

When Academic Qualifications No Longer Equal High Salaries, the Post-00s Generation is Rewriting the Employment Rules

Problem Analysis: The Decoupling Phenomenon between Academic Qualifications and High Salaries

In the past few decades, academic qualifications have always been regarded as the “key” to high-paying careers. However, with the rapid development of the social economy and the adjustment of the industrial structure, the direct correlation between academic qualifications and high salaries is being broken. Especially the post-00s generation, who grew up in the Internet era, have more open minds and diverse career choices, and are redefining the employment rules in their own way.

Why do academic qualifications no longer equal high salaries?

  1. Changes in the industrial structure: Traditional high-paying industries (such as finance, law, and medicine) still have strict requirements for academic qualifications, but emerging industries (such as the Internet, self-media, and e-sports) value skills and innovation abilities more than academic qualifications.
  2. Information transparency: The Internet has made it easier to acquire knowledge and skills. Many post-00s have mastered the skills required for high-paying careers through self-study or online courses.
  3. Shift in values: The post-00s pay more attention to the meaning and freedom of work rather than simply high salaries. They are willing to give up traditional high-paying careers for their interests and ideals.

Solution: How are the post-00s rewriting the employment rules?

Facing the reality of the decoupling between academic qualifications and high salaries, the post-00s are rewriting the employment rules in the following ways:

1. Skills First, Academic Qualifications Second

The post-00s tend to enhance their competitiveness by mastering practical skills. For example:
Programming and design: Learn programming, UI/UX design and other skills through self-study or online courses to enter the high-paying technology industry.
Content creation: Accumulate fans through short videos, live broadcasts, writing, etc., and realize monetization.
Freelancing: Use the platform economy (such as Upwork, Fiverr) to take orders and become a freelancer.

2. Combining Entrepreneurship and Side Jobs

The post-00s have a much greater enthusiasm for entrepreneurship than their predecessors. They are no longer limited to traditional career paths, but achieve financial freedom through entrepreneurship or side jobs. For example:
E-commerce and social e-commerce: Sell products or services through platforms such as Taobao, Pinduoduo, and Xiaohongshu.
Knowledge payment: Transform their professional knowledge or interests into courses, consultations and other services.

3. Flexible Employment and Remote Work

The post-00s prefer to choose flexible work methods, such as remote work, part-time jobs or project-based work. This model not only provides greater freedom, but also allows them to engage in multiple jobs at the same time and increase their sources of income.

4. The Influence of Social Media

The post-00s are good at using social media to build personal brands. Through platforms such as Douyin, Bilibili, and Weibo, they can quickly accumulate influence and then turn it into business opportunities.

Case Supplements: Typical Cases of the Post-00s Rewriting the Employment Rules

Case 1: Li Jiaqi – From a Cosmetics Clerk to the King of Live Streaming E-commerce

Li Jiaqi was originally an ordinary cosmetics clerk, but he quickly accumulated a huge fan base through live streaming e-commerce. Now, he has become a top anchor with an annual income of over 100 million yuan. His success does not depend on a high academic qualification, but on his keen insight into the market and excellent communication skills.

Case 2: He Tongxue – The Rise of a Tech UP主 on Bilibili

He Tongxue (real name He Shijie) is a member of the post-00s generation. He quickly became popular by posting technology review videos on Bilibili. His videos are not only professional in content but also full of creativity and humor. Now, he has become one of the most influential tech UPers on Bilibili and even had a conversation with Apple CEO Tim Cook. His success proves the value of content creation.

Case 3: E-sports Player Uzi – From a Gaming Teenager to a Professional Player

Uzi (Jian Zihao) is a post-00s e-sports player. With his excellent performance in League of Legends, he has become a globally well-known professional player. His annual salary and endorsement income far exceed the high-paying positions in many traditional industries. The rise of the e-sports industry has provided a brand-new career choice for the post-00s.

Conclusion: Embrace Changes and Redefine Success

The decoupling of academic qualifications and high salaries is not a bad thing, but a manifestation of social progress. The post-00s are rewriting the employment rules through skills, entrepreneurship, flexible employment and social media. For entrepreneurs, it is crucial to understand this trend and adjust strategies. Future success will no longer be limited to academic qualifications, but will depend on innovation ability, adaptability and the ability to learn continuously.

For the post-00s, this is an era full of opportunities. As long as they dare to try and keep learning, everyone has the opportunity to find their own path to success.

当学历不再等于高薪,这届00后正在改写就业规则|创始人Q&A

ZhiXing-AIx
Chatbot