I. Industry Risk Analysis

(1) Policy Risk

Currently, the naked-eye 3D device industry is in a stage of rapid policy cycle changes. Entrepreneurs need to be vigilant about three risks: First, the standards are vague during the policy formulation period. The display technology specifications at home and abroad have not been unified, and the device certification system may be updated at any time, leading to a sudden increase in product compliance costs. Second, there are regional differences in policy implementation. The subsidy intensity for emerging technologies varies greatly among local governments, and enterprises may lose market opportunities due to poor policy coordination. Third, the content supervision risk is prominent during the evaluation period. The entertainment, education and other scenarios adapted to naked-eye 3D face unclear content review rules, and there is a risk that devices may be forced to be taken off the market due to content compliance issues.

(2) Economic Risk

Currently, the global economy is in a period of recovery and fluctuation in the post-pandemic era. The naked-eye 3D device industry is facing the double squeeze of weak demand in the consumer electronics market and rising costs of upstream panels and optical film sets in the industrial chain. Entrepreneurs need to not only deal with the risk of postponed commercial orders caused by the budget contraction of enterprise customers in the economic downturn cycle, but also bear the pressure of lower-than-expected penetration rate of C-end products due to the slowdown of consumers’ disposable income growth. The high investment in technological iteration and the risk of capital precipitation during the production capacity ramp-up period, combined with the uncontrollable factors of cross-border supply chain costs brought about by international exchange rate fluctuations, may put enterprises in a dilemma of tight cash flow during the economic stagflation cycle.

(3) Social Risk

Generation Z pursues immersive experiences but has insufficient consumption ability, forming a demand gap with the pragmatism of the 80s and 90s generations who focus on cost performance. The low technology acceptance of the middle-aged group leads to high market education costs. The generational aesthetic differences cause chaos in the content development direction. It is difficult to balance the young users’ pursuit of freshness and the middle-aged and young users’ emphasis on functionality. The conflict between device portability and picture quality leads to contradictions in generational usage habits. The health controversy is magnified in the family scenario. The anxiety about eye protection among teenagers and the health concerns of middle-aged parents form an echo in public opinion. The device price and the speed of product replacement exceed the tolerance threshold of the silver-haired group in the sinking market, creating risks of generational consumption gap and word-of-mouth fragmentation.

(4) Legal Risk

From the perspective of entrepreneurs, the naked-eye 3D device industry faces risks of technological patent infringement (international giants hold a large number of core patents), product quality certification compliance (such as failing to pass the safety standards of display devices in various countries), consumer health protection (long-term use may lead to lawsuits for visual fatigue), data privacy hidden dangers (if the device involves the collection of user behavior data, it needs to comply with regulations such as GDPR), and advertising compliance risks (excessive exaggeration of technological effects may lead to false advertising accusations). Any oversight in any link may lead to high compensation claims or market access bans.

II. Entrepreneurship Guide

(1) Suggestions on Entrepreneurial Opportunities

Currently, the entrepreneurial opportunities in the naked-eye 3D device industry are concentrated on breakthroughs in application scenarios in vertical fields: Develop surgical simulation training systems for the medical visualization field, which need to be adapted to medical imaging standards and integrate professional databases. Design lightweight interactive display devices for commercial exhibitions, focusing on solving the multi-view adaptation and rapid content generation technologies. Develop immersive teaching terminals in the education field, and cooperate with textbook publishers to establish a standardized 3D curriculum resource library. Implement commodity three-dimensional presentation solutions in the retail industry, focusing on breaking through the hardware cost control and rapid modeling technologies for small and medium-sized merchants, and combining AR technology to achieve virtual-real combination display.

(2) Suggestions on Entrepreneurial Resources

Entrepreneurs in the naked-eye 3D device industry need to focus on the integration of core technological resources. They should give priority to establishing strategic cooperation with optical laboratories, display panel manufacturers and algorithm teams, and break through the patent barriers in the form of technology licensing or joint research and development. Obtain initial R & D funds through government science and technology innovation funds and industrial capital, and at the same time connect with downstream scenario resources such as film and television and medical industries to build an application ecosystem. The core team needs to be equipped with optical engineers, software and hardware composite talents and supply chain experts. Key technical backbones should be bound through equity incentives to build a resource moat centered on the patent pool.

(3) Suggestions on Entrepreneurial Teams

Entrepreneurs in the naked-eye 3D industry should form a cross – field technical team including optical display experts, software algorithm engineers and hardware developers. They should give priority to recruiting design talents with 3D content production experience and allocate commercialization members to be responsible for the integration of supply chain and channel resources. In team management, a flat – structured technical attack group should be established to accelerate R & D iteration. It is recommended that the core members be bound by “technology shareholding + option incentives” for long – term interests. In view of the highly composite nature of industry technology, regular cross – position technical training should be organized to improve cooperation efficiency. At the same time, strengthen the industry – university – research cooperation with university optical laboratories or display panel manufacturers to make up for technical shortcomings.

(4) Suggestions on Entrepreneurial Risks

Entrepreneurs in the naked-eye 3D device industry need to focus on controlling the risks of rapid technological iteration, difficult market verification and supply chain fluctuations: On the technical side, adopt the “small steps, fast pace” model, give priority to investing in the R & D of core optical modules, and cooperate with institutions such as the Institute of Optics and Electronics of the Chinese Academy of Sciences to verify the commercial feasibility of the technology. On the market side, focus on B – end rigid – demand scenarios such as medical imaging visualization and commercial display, and avoid entering the consumer – grade red – ocean competition too early. In the supply chain, establish a backup mechanism with at least two domestic liquid crystal screen suppliers, and lock in the flexible production capacity of manufacturers such as BOE and China Star Optoelectronics in advance. In terms of cash flow, adopt a combined model of order advance payment and hardware subscription system, and compress the cost proportion of a single device to less than 30% of the total investment. Simultaneously complete the application for the core patent package and the reserve of FDA medical certification to prevent overseas patent lawsuits and qualification barriers.